Seth Godin: An end of radio

(Original link: An end of radio)

I've long held that radio was doomed the moment ubiquitous wifi entered the car. We're getting closer each day to having the completely connected vehicle.

The only thing that will save radio is presenting more localized content. Unfortunately content cost money and as more and more stations try cutting content and syndicating programming we'll see radio decline even further. After years of programming abdication though I'm not sure anyone will miss it when it's gone.


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